Add improvements to the announce

Signed-off-by: Adrien Bourmault <neox@a-lec.org>
Signed-off-by: Denis 'GNUtoo' Carikli <GNUtoo@cyberdimension.org>
Acked-by: Adrien Bourmault <neox@a-lec.org>
Acked-by: Denis 'GNUtoo' Carikli <GNUtoo@cyberdimension.org>

site/index.md

@@ -5,55 +5,61 @@ title: Free your BIOS today!
 ### What is this? ####
 
 Libreboot is a free software project aimed at replacing the proprietary
-BIOS firmware with an entirely free version.
+boot firmware that comes with computers with free boot software.
 
 ### How this project came to exist ####
 
-We believe all computer users deserve to control all the software they
+We believe computer users deserve to control all the software they
-run. This belief is the foundation of a social movement called the
+run.  This belief is the key principle of the Free Software Movement,
-*free software movement*, which consists of a large community of
+and was the motive for developing the GNU operating system and
-software users and developers. We believe computer user freedom is a
+starting the Free Software Foundation.  We believe computer user
-vitally important goal.
+freedom is a crucial human rights.
 
-In order to achieve our goal, it is important that when we call a
+In order to achieve our goal, it is crucial that we call a program
-program free or libre, it is actually free in its entirety. That may
+"free" or "libre" only when it is indeed free in its entirety.  When
-seem like a lot to ask, but it would undermine our goal if we were
+we talk about specific programs, we must not muddle the facts about
-flexible on our core belief: freedom.
+what is free and what is not.  If people start referring to a progran
+as "libre," when parts of it are not in fact libre, that tends to lead
+the community astray.
 
-There are free software programs that are important to the community
+Unfortunately, such a muddle happened last year with a boot program
-and our cause. Sometimes the development team of one of these programs
+that was free software and was called Libreboot: the development team
-changes direction and creates the unfortunate situation where a free
+added nonfree code to it, but continued to refer to it misleadingly as
-program that is used by many begins to include nonfree software. This
+"Libreboot".
-is what is currently happening with the formerly free BIOS replacement
+
+Libreboot was first released in 2009. It has been widely recommended
+in the free software community for the last thirteen years. In
+November 2022, "Libreboot" began to include non-libre code.  We have
+made repeated efforts to continue collaboration with those developers
+on a Libreboot which is libre, but that was not succeessful.
+
+Now we've stepped forward to stand up for freedom, ours and that of
+the wider community, by maintaining our own version -- a genuinely libre
 Libreboot.
 
-Libreboot was first released in 2009. It has been widely recommended in the
-free software community for the last thirteen years. In November 2022,
-Libreboot upstream began to include nonfree software. We have made
-multiple attempts to work with upstream to keep Libreboot fully free,
-but unfortunately our efforts were not successful. As such, we've
-taken it upon ourselves to stand up for our principles and the
-freedom of the wider community, releasing our own version of a
-genuinely libre libreboot.
-
 ### Our short term plans and need for help ###
 
 We are seeking contributors for various jobs, both simple and technical.
 
-The Libreboot name has a long history in the free software
+The Libreboot name has a long history in the free software community.
-community. We will continue to publish the genuinely free boot
+Most occurrences of the uses were intended to refer to boot software
-software by the name Libreboot. You can help our project by informing
+that was libre, and there is no way to edit those occurrences to refer
-people about this genuinely free version. Another way to help this
+to libre boot software by a different name.  Therefore, we will
-project and take a stand for fully free software is to change URLs
+continue to publish the genuinely free boot software under the name
-across the web from <libreboot.org> to <libreboot.at>, and to let them
+Libreboot.
-know that no other version of Libreboot is reliably free software.
+
+You can help our project by informing people about this genuinely free
+version of Libreboot. Another way to help this project and take a
+stand for fully free software is to change URLs across the web from
+<libreboot.org> to <libreboot.at>, and to let people know that no
+other version of Libreboot is reliably free software.
 
 While there is some documentation in our git repositories, we also
 need help adding explanations on how to contribute, build and test
 this website.
 
 Denis 'GNUtoo' Carikli and Adrien 'neox' Bourmault are the interim
-maintainers of this genuine Libreboot. They will also review patches
+maintainers of this genuine Libreboot.  They will also review patches
 sent to the mailing list. Technoethical (an online shop that sells
 hardware compatible with FSF certified distributions) and Libre en
 Communs (a French nonprofit that acts and advocates for free software